ABOUT US
CONTACTThe Project Global Citizen movement creates a foundation for global citizenship with cultural competence.
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We deliver cultural competency programs to make students employable anywhere in the world.
Project Global Citizen is a partnership between two of Australia’s leading intercultural practitioners, Craig Shim (Alphacrane Intercultural Specialists) and Astrid Hofmann (CTC, Cultural Transition Consulting).
OUR VISION
CREATING A WORLD OF CULTURAL COHESION
At Project Global Citizen, our vision is to foster a world where cultural cohesion thrives. We believe in building a solid foundation for global citizenship by promoting cultural competence.
Through our programs, students develop practical cross-cultural skills that empower them to excel in their studies, integrate seamlessly into society, secure employment opportunities, and have a safe and enjoyable experience.
Join Us in Making a Difference!
If you share our vision and are interested in becoming a partner organisation to offer Project Global programs in your region or institution, we would love to connect with you. Let's chat!
CONTACT USHOW IT ALL BEGAN
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Project Global Citizen started in 2017 as a partnership between two Australian-based qualified intercultural practitioners, Craig Shim (Alphacrane Intercultural Specialists) and Astrid Hofmann (CTC, Cultural Transition Consulting).
Coming from a commercial background providing coaching and training to corporate and government clients, Astrid and Craig recognised the need for developing future leaders equipped with the 21st century cross-cultural skills necessary for thriving in a truly global marketplace.
Using the same intercultural frameworks provided to their corporate clients, they initially collaborated to tailor a ground-breaking program for tertiary students.
This expanded to a suite of programs for not just tertiary, but also school students, and has developed into a global movement that creates a foundation for global citizenship with cultural competence.
ABOUT THE CO-FOUNDERS
ASTRID HOFMANN
Co-Founder, Project Global Citizen
Astrid Hofmann is an intercultural consultant with over two and a half decades of experience working with multinational organisations including defence training institutes in Australia and abroad.
Previously based in Europe for 17 years (France, UK and Germany) she worked there with British Ministry of Defence, Deutsche Welle Television News, Grundy Endemol and Taschen publishers. She is a fluent German speaker and has often leveraged that as a translator and interpreter.
Astrid has assisted public and private organisations to more effectively manage the challenges of working across cultures focusing on leveraging cross-cultural team dynamics. She has developed and delivered practical cultural awareness programs on large projects, such as the training of local officers for the Timorese Government and preparing Victorian teachers for an international exchange program.
Through her company CTC, Cultural Transition Consulting in Australia she provides cross-cultural advice to organisations including Melbourne Airport, BHP, CSL and Nike.
- Director, CTC, Cultural Transition Consulting
- Co-Founder, Project Global Citizen
- Committee member, AHRI (Australian HR Institute) International Human Resources Group
- Founding Member of SIETAR Australasia (Society for Intercultural Education Training and Research)
CRAIG SHIM
Co-Founder, Project Global Citizen
Craig Shim is one of Australia’s leading qualified intercultural business consultants and advisors.
He is the Director of Alphacrane Intercultural Specialists and Co-Founder of Project Global Citizen, a movement that creates a foundation for global citizenship with cultural competence.
Craig specialises in cross-cultural business relational skills and advises multinational corporations, foreign embassies, the Australian Government (including Department of the Prime Minister and Cabinet), and United Nations agencies.
His intercultural expertise is globally sought after by corporations including Air New Zealand, Boeing, BP, Nike, PepsiCo, and Mastercard for his intercultural courses, coaching, and advice, all aimed at enhancing international capabilities and business performance.
- Director, Alphacrane Intercultural Specialists
- Co-Founder, Project Global Citizen
- President, The Hills & Districts Chamber of Commerce
- Panel Member, MOSAIC Learning Design Advisory Panel, Australian Public Service Commission
- Committee Member, Mayor’s 2032 Olympics Legacy Working Group, City of Moreton Bay
- Taskforce Member, Regional Economic Development Strategy Taskforce, City of Moreton Bay
- Chairperson, Cultural Inclusiveness and Olympics Legacy Committee, The Hills & Districts Chamber of Commerce
PROFIT FOR PUROSE
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Project Global Citizen is established under a Profit for Purpose business model, whereby Project Global Citizen sponsors one emerging leader from a refugee, First Nations or minority background for each cohort of 50 paid participants in our signature cultural competency program.
